About
Experiences people remember. Growth you can measure.
OTS Powersports Activations is the powersports activation division of OTS Group. For over twenty years we have designed and run national ride-and-drive experiences, and we prove what they produce.
Who we are
A specialist activation business, with a distribution company behind it.
OTS Group is a Canadian distribution partner spanning logistics, warehousing, freight and events, built on a simple promise: engaging experiences, lasting impact. OTS Powersports Activations takes the "experiences" half of that promise and makes it a business of its own.
Being part of a logistics group is our unfair advantage. Moving fleets, kit and crew between provinces to a tight schedule is exactly what the wider group does every day. So while other agencies wrestle with the moving parts, we treat a national tour as a solved logistics problem, and spend our energy on the experience and the growth it creates.
Powersports in the blood
We don't just service this world. We race in it.
OTSFF Motorsports is our own race team, running off-road trucks at desert classics like the Mint 400 and the Parker 400, with MOTUL, alongside a motocross programme. Our people have raced, and run race teams, in motorcycles and snowmobiles too.
That pedigree is why a rider trusts the people handing them a key, a dealer respects the handover, and an OEM knows the crew on their stand genuinely understands the product, right across the range, from sport bikes and snowmobiles to jetskis.
See the team in action
OTSFF Motorsports, flat out.
The same people who run your activation race off-road trucks in the desert. This is the world we live in.
On the road with
Trusted by the brands people line up to ride.
Our activation work spans powersports and beyond, from sport-bike tours to off-road demo days at some of Canada's biggest shows.
"We gave rides" is not a result. "We generated this much qualified pipeline, and here's the dealer who closes it" is. That is the only kind of activation we run.
What we believe
Three things we don't compromise on.
Prove everything
If we can't measure what an activation produced, we haven't finished the job. Every day ends with a number.
Own the craft
We run on our own technology and our own crew, so the standard is ours to hold and the data is yours to keep.
Built for Canada
Bilingual by default, province by province, with the licence rules and compliance built in, not bolted on.
Let's talk
Bring us the goal. We'll show you the growth.
Start with a free 30-minute Activation Plan. You leave with something you can use, whether you run it with us or not.